What about trust and safety in the digital age?

It is now the year 2018, and the development of technology and possibilities has become unbelievably fast-paced in the last 50 years. When we consider that 1967 saw the introduction of the first colour TV in Germany, we are now – a good 50 years later – able to organise, manage, show and share our entire life with a small (or sometimes even larger) portable telephone (the first permanently installed telephone in Germany is, by the way, already 125 years old). We can do everything with this thing: shopping, writing, listening to music, watching TV, pursuing our sporting goals, taking pictures and making videos and, if we want to, we can actually use it to make phone calls. This thing knows us well, if not very well. In fact, I think it knows us so well that it has information about us which we are reluctant to share with a broad audience.

Where is it the fine real reality?

But what exactly happened there? Right, we have developed such a basic or elementary confidence in a small piece of technology that we share our innermost desires and greatest fears with it. Crazy or? Isn’t it? Um… hard to answer.

For me, however, a trend is emerging in this whole technology-crazy world. Or even more than a trend. I see it more as a turning point, reversal, change.

For a long time it was our most fervent wish to be independent, independent and free and to be able to swim on the spontaneous wave, but this seems to be over. It seems to me that, triggered by this unexpected hype of freedom, we have suddenly found something not quite as insignificant as our basic need for closeness, trust and security in and by other people, and rediscovered how important it is.

Certain by evolution?

Man is already evolutionary in his core a social being and wants to belong to one of his peer group. Man is a being that gets better by supporting others, develops and is empowered to do new things. A being that finds comfort, trust and confidence by making contact with others. That is capable of achieving the best performance, grows beyond itself every day, if you trust him to do so.

Our human behaviour and thinking can be influenced in two ways: either you manage to manipulate the opposite, or you succeed in inspiring the opposite – anyone who reads it now can freely decide which action he or she wants to take. The fact is: if my counterpart notices that I manipulate it, the matter of trust is probably over; over and done with… forever.
However, if I succeed in stimulating my counterpart and giving him food for thought, then I mediate honest and true interest. Thought-provoking impulses and inspiration do not necessarily have to come from something positive. Constructively voiced criticism is a thousand times more honest and, above all, more trusting than the slightest attempt to deceive, to cheat, to manipulate.

Allowing mistakes is the basis of trust

In a world in development, it is my top priority to have an anchor that gives me peace and strength. That I can trust and where it not only feels safe, but also means security. In a company, these are the basic conditions that must exist:

  • Can I make mistakes there and have the opportunity to learn and grow from them? Or will I get my head ripped off?
  • May I freely express my ideas and opinions without fear of negative consequences?
  • Do they trust me with things to stimulate my own creativity?

If you can impact hearts and minds you will change culture

Ideas, suggestions and innovations are not created from Monday to Friday between 9 am – 5 pm. Good ideas have no sense of time, no timing and do not stick to free slots in the diary.

Dear companies, you want wild and wonderful thinkers? Then give them what they ask for, keep your promises and above all give them your trust. Let them work and think when, where and how they want and you can be sure you will be rewarded and given!

Take care and have a happy day


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